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Marketing Activities of Dutch Bangla Bank

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  Marketing Activities of Dutch Bangla Bank   3.1 Marketing activities of Dutch Bangla Bank Marketing activities help an organization to reach their targeted customers. It’s not just about selling product and service also earning trust of the customers. The banking sector of a country plays a key role in the development of the economy. Banks are now currently giving importance to the marketing activities to create awareness relating to their services to the general public. Customer plays a key role in banking sector. Customer satisfaction is very important so banks are introducing new instruments and ways in which to draw in the clients. Banks are building several strategies so as to retain the customers. Banks are currently putt stress on customer relationship management. That too they're concentrating on long relationships to retain clients. Dutch Bangla Bank has a well organized marketing strategy. They operate their marketing activity according to their strategy. Their C